There has been a noticeable thrust into the gaming industry by Saudi Arabia, as evident from the recent endorsement by gaming personalities like Kai Cenat, Nickmercs, stableronaldo among others.
These personalities were seen promoting the city of Qiddiya, which is attempting to establish itself as a capital for gaming and eSports. Numerous influencers voiced their support for the city on their Twitter/X feeds but it’s unclear if these endorsements were sponsored.
According to the reports by eSports.gg, it’s speculated that the influencers were paid for these promotional posts for Qiddiya city based on their Instagram stories.
What’s your opinion on this matter? Do you think influencers should be more transparent about the promotions they do?