22Bet has become an official sponsor of the North American eSports team Beastcoast. The partnership was announced at the beginning of December, 2022.
The cooperation is going to be another step forward for Beastcoast. The organization has a lot of teams, but they are mainly known for playing Dota 2 tournaments. Till November 3, 2022, the squad was longer-lasting, having been together since 2019.
22Bet has previously had a history of partnerships with various eSports teams. We can remember a recent partnership with the 9INE team, TEMPEST. The 22Bet team is confident that this partnership will benefit both parties and significantly increase the coverage and distribution of eSports events and competitions.
Briefly About Beastcoast
Beastcoast eSports organization is originally from North America. The team won several tournaments, and their latest result in 2022 includes an eighth place at The International 2022.
They can certainly be called one of the most successful teams, collecting over $1,5 million in history.
Beastcoast itself has reiterated that the main goal is providing a quality environment, content, and entertainment to the community. Moreover, they are focused on players’ well-being and happiness. For sure, the partnership will be beneficial for both 22Bet and Beastcoast.
Briefly About 22Bet
22Bet is one of the best online bookmakers, offering a wide range of sports and eSports events to avid punters worldwide. With eSports being one of the main directions, 22Bet constantly aims to strike partnerships with different eSports companies and support the whole eSports industry.
The Bottom Line
It has become quite common for betting companies to sponsor eSports teams. Firstly, the eSports industry is a rough diamond, a popular and very perspective direction, with new teams forming and emerging. Also, every year there are more and more eSports disciplines in which players can try their hand. This is beneficial for betting sites to gain a foothold in the iGaming industry further.
22Bet is also aiming to expand its reach consistently. While the bookmaker has a focus on the eSports discipline, sponsoring Beastcoast will be a step forward in attracting more customers and players.